WO2000003328A1 - Method and apparatus in a wireless communication system for using a selective call receiver to provide demographic information, redeem coupons, and emulate affinity cards - Google Patents
Method and apparatus in a wireless communication system for using a selective call receiver to provide demographic information, redeem coupons, and emulate affinity cards Download PDFInfo
- Publication number
- WO2000003328A1 WO2000003328A1 PCT/US1999/014343 US9914343W WO0003328A1 WO 2000003328 A1 WO2000003328 A1 WO 2000003328A1 US 9914343 W US9914343 W US 9914343W WO 0003328 A1 WO0003328 A1 WO 0003328A1
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- WO
- WIPO (PCT)
- Prior art keywords
- selective call
- call receiver
- coupon
- user
- affinity
- Prior art date
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- 238000000034 method Methods 0.000 title claims description 49
- 238000004891 communication Methods 0.000 title claims description 26
- 230000004044 response Effects 0.000 claims description 7
- 238000012545 processing Methods 0.000 claims description 3
- 238000012546 transfer Methods 0.000 claims description 3
- 230000008901 benefit Effects 0.000 description 6
- 238000010586 diagram Methods 0.000 description 3
- 230000004075 alteration Effects 0.000 description 2
- 238000012986 modification Methods 0.000 description 2
- 230000004048 modification Effects 0.000 description 2
- 230000004913 activation Effects 0.000 description 1
- 230000005540 biological transmission Effects 0.000 description 1
- 239000004020 conductor Substances 0.000 description 1
- 238000010276 construction Methods 0.000 description 1
- 238000007796 conventional method Methods 0.000 description 1
- 238000012937 correction Methods 0.000 description 1
- 230000008878 coupling Effects 0.000 description 1
- 238000010168 coupling process Methods 0.000 description 1
- 238000005859 coupling reaction Methods 0.000 description 1
- 230000009849 deactivation Effects 0.000 description 1
- 238000001514 detection method Methods 0.000 description 1
- 230000000694 effects Effects 0.000 description 1
- 230000006870 function Effects 0.000 description 1
- 239000004973 liquid crystal related substance Substances 0.000 description 1
- 230000008569 process Effects 0.000 description 1
- 230000000717 retained effect Effects 0.000 description 1
- 230000011664 signaling Effects 0.000 description 1
Classifications
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04B—TRANSMISSION
- H04B5/00—Near-field transmission systems, e.g. inductive loop type
-
- G—PHYSICS
- G07—CHECKING-DEVICES
- G07G—REGISTERING THE RECEIPT OF CASH, VALUABLES, OR TOKENS
- G07G1/00—Cash registers
- G07G1/0036—Checkout procedures
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q20/00—Payment architectures, schemes or protocols
- G06Q20/38—Payment protocols; Details thereof
- G06Q20/387—Payment using discounts or coupons
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
Definitions
- This invention is generally directed to methods and an apparatus for using portable Selective Call Receivers (SCRs) to redeem coupons, emulate affinity cards, and provide demographic data on the users of the SCRs.
- SCRs Selective Call Receivers
- SCRs such as pagers and other forms of wireless message receivers are capable of receiving more than personal messages from their messaging services. News, stock quotes, advertisements and other information services can now be transmitted to subscribers.
- SCRs coupons that can be used to purchase products or services at reduced prices.
- These coupons can be sent to a large number of people by group messaging, but the sponsor of the coupons will not readily know who received the coupons and who used them. That type of information, plus certain other demographic information concerning recipients of the coupons, can be difficult to obtain. Users of the coupons do not desire to spend much of their own time supplying that information; and stores where the coupons are redeemed are likewise reluctant to provide the resources required to collect this information.
- affinity cards are becoming increasingly popular. Such cards typically are issued by a sponsor, e.g., a grocery store chain, and typically have an encoded magnetic stripe which can be read at checkout to identify the user.
- the sponsor's computer then collects and stores information about the user's purchases.
- the affinity card entitles the user to various discounts determined by the sponsor. As the number of different affinity cards carried by the user increases, the need to consolidate the cards into a single entity becomes apparent.
- a convenient and cost effective way of collecting demographic information concerning people who receive and use coupons can benefit not only the sponsors of coupons, but also the people who use SCRs by providing them with coupons that they will want to use.
- a convenient and cost effective way of consolidating affinity cards can benefit both sponsors and users by eliminating card clutter, thereby making the affinity cards more convenient to use.
- FIG. 1 is a block diagram of an SCR that operates according to the invention
- FIG. 2 shows the display area of an SCR that is displaying a bar coded coupon
- FIG. 3 shows the display area of the same SCR that is displaying demographic information about the user of the SCR
- FIGs. 4, 5 and 6 are flow charts illustrating how the SCR of FIG. 3 is programmed to operate in accordance with one aspect of the invention
- FIG. 7 illustrates how an SCR is used in a store to redeem coupons and provide demographic information in accordance with another aspect of the invention
- FIG. 8 is a flow chart showing how the SCR is used to redeem coupons and to provide demographic information in the environment shown in FIG. 7;
- FIG. 9 is a flow chart showing an alternate method for using the SCR to redeem coupons and to provide demographic information in accordance with the invention.
- FIG. 10 is a block diagram of a wireless communication system in accordance with the present invention.
- FIG. 11 is a flow chart depicting operations of the SCR for emulating an affinity card in accordance with the present invention.
- FIG. 12 is a flow chart depicting an operation of the SCR for transferring affinity codes to a second SCR in accordance with the present invention.
- FIG. 13 illustrates how an SCR is used in a store to emulate an affinity card to obtain discounts and to provide information about purchases in accordance with the present invention.
- the user's SCR stores information about the user, and that information is displayed in bar code format, at a point-of- sale where the user desires to redeem a coupon, such as in a store where purchased items are paid for.
- a bar code scanner located at the point-of sale reads the user information displayed by the SCR, thereby enabling the sponsor of the redeemed coupon to learn demographic information, including buying habits, about the person who redeemed the coupon.
- This allows the coupon's sponsor to adapt his marketing plans to actual consumer preferences, and to send, to the SCR user, coupons that the user is likely to want.
- affinity card emulation the information about the user can be as simple as a unique identification number, which the store's computer cross-references to the user's identity and buying habits, which have been collected and stored from previous shopping trips to the store.
- FIG. 1 An SCR 10 that operates according to the invention is shown in FIG. 1 in the form of a pager.
- the illustrated SCR has circuitry including an antenna 12, a conventional RF demodulator 14 and a digital decoder 16 for receiving and decoding incoming messages, including coupons and affinity codes.
- Messages received by the antenna 12 are demodulated by the RF demodulator 14 to provide demodulated analog data as an input to the decoder 16 which may also be of conventional construction.
- the signal output from the decoder 16 is decoded digital data that is applied as an input to a processor 18 which may be, for example, a MC68HC05 made by Motorola, Inc.
- the processor 18 may also be conventional, but it is programmed to cause the SCR 10 to operate according the invention, as discussed in more detail later.
- the processor 18 includes a CPU (Central Processing Unit) 20 and a ROM (Read Only Memory) 22 which stores the instruction program for the CPU.
- the ROM 22 preferably also stores an identifier, e.g. a serial number, for uniquely identifying the SCR during affinity card emulation.
- the processor also includes an external port interface 24 for coupling signals from the CPU 20 to a display driver 26.
- the latter device drives a display 28, which may be a conventional liquid crystal display, for displaying decoded messages (including coupons and affinity card codes), menus, advertisements, prompts, etc.
- the display 28 has a pixel resolution that is small enough to display bar codes that can be accurately read by conventional bar code scanners.
- the CPU is coupled to an alert generator 30 whose output is coupled to the input of a speaker driver 32.
- a speaker 34 is coupled to the output of the driver 32 for generating an audible alert upon receipt of a message that is directed to the SCR 10.
- Timers 36 are coupled to the CPU 20 to give a time base for collecting data from the digital decoder (16) at precise intervals. They also keep time duration for alerts and possibly a real time clock for the user interface.
- the user can control various functions of the SCR by means of user actuatable buttons 38 that are coupled to the CPU via a button interface 40 and an external port interface 42.
- the buttons may be used to cause a received coupon or other form of message to be shown on the display 28, to scroll through messages, and to input information.
- the CPU 20 is also coupled to a communication port 27 for communicating with a second SCR.
- the communication port 27 preferably communicates wirelessly, using well- known techniques, e.g., radio or infra-red techniques. It will be appreciated that, alternatively, the communication port 27 can communicate through a wired connection to the second SCR, as well.
- the processor 18 also includes a RAM (Random Access Memory) 44 that comprises a message memory 46, a demographic database 48 and a program memory 50.
- the demographic database 48 is a memory which stores demographic information about the user of the SCR. That demographic information is displayed in bar code format as discussed later.
- the RAM 44 also includes a coupon memory 51 for storing received coupons, and an affinity code memory 49 for storing affinity codes. It will be appreciated that the RAM 44 preferably is of a non-volatile type, such as FLASH memory, to prevent loss of coupons and affinity codes should power be interrupted to the SCR 10.
- the program memory 50 acts as a scratch pad memory for temporary storage of new messages (before they are stored in the message memory 46) or the results of computations made by the CPU 20.
- the SCR 10 is used in a process that can be implemented in a number of ways to achieve the objectives of the invention.
- a coupon is stored in the SCR, and that coupon is redeemed when it is displayed at a point-of-sale and read by a bar code scanner.
- FIG. 2 illustrates an example of what the SCR display looks like when a coupon is being displayed.
- the display 28 shows the coupon in bar code format at 52, a numeric equivalent of the coupon at 54, and alpha-numeric information 56 which gives user-readable information concerning the coupon.
- the alpha- numeric information 56 allows the SCR user to identify the displayed coupon 52 and to understand how it is to be used.
- the bar code format at 52 identifies a unique code assigned to the affinity group being emulated.
- the numeric equivalent of the unique code is displayed at 54, and the name of the affinity group is displayed by the alpha-numeric information 56.
- the user's demographic information is shown on the display 28. That information is shown in user-readable form at 58, in a bar code format at 60, and as a numeric equivalent at 62. Although only a single bar code is shown in FIG. 3, it should be understood that multiple bar codes may be desirable to present additional or more detailed demographic information. Also, it is not necessary that the coupon and the demographic information 60 be presented separately on the display 28. The coupon and the information 60 may be displayed side-by-side, simultaneously if the display 28 is large enough to accommodate both of them. A preferred way of operating an SCR with the bar coded displays of
- FIGs. 2 and 3 will now be explained with reference to the flow charts shown in FIGs. 4, 5 and 6.
- step 70 demographic data concerning the user is loaded into the SCR's demographic data base 48 (FIG. 1), and/or the demographic data base 48 is updated with new or additional demographic information.
- An initial loading of demographic information preferably occurs when the user signs up for messaging service.
- the demographic information can include the user's age, sex, location, interests, etc. Updates to the initially loaded information can occur through an over-the-air question-and-answer dialog with the user if the SCR is a two-way device. In this manner, a more complete demographic database is built into the SCR.
- Additional updates of the demographic database preferably occur as the SCR is used to redeem coupons or to otherwise make purchases. Each such use of the SCR preferably causes the SCR's demographic database to be updated to reflect the use of the SCR, thereby to accurately indicate the user's buying habits.
- the SCR waits for an "event" to occur. Such events include receipt of a message (FIG. 5), and the user reading a message (FIG. 6).
- the activities associated with the event are processed at step 74, after which the program returns to step 72 to await the next event.
- the details of step 74 are shown in FIG. 5 for the case where the event is receipt of a message, and in FIG. 6 for the case where the event is the user requesting to read a message.
- an "event” occurs in the form of a message being received by the SCR.
- step 76 the program proceeds to step 82 to indicate that a maildrop message has arrived. If the maildrop message is determined not to be a coupon or affinity code (step 84), the program advances to step 86 where the maildrop message is saved in a maildrop memory that may be a segment of the message memory 46 or a separate memory reserved for maildrop messages. Maildrop messages that become saved per step 86 are typically advertisements, news items, and the like.
- step 84 If a bar coded coupon or affinity code is identified at step 84, the program proceeds to step 88. At this point, the SCR generates an alert for the user and saves the coupon in the coupon memory 51 or the affinity code in the affinity code memory 49, as appropriate. The program then returns to step 72 (FIG. 4) to await the next event.
- step 90 the "event" which now occurs is that the user requests to read a message.
- the next step 92 asks whether the user wishes to read a personal message and, if the answer is affirmative, a personal message is displayed (step 94), and the program returns to step 72 via node A .
- step 96 asks whether the requested message is an advertisement. If the answer is affirmative, step 98 causes the advertisement to be displayed and the demographic database 48 to be updated to reflect the user's interest in this particular advertisement. The program then returns to step 72.
- step 96 finds that the requested message is not an advertisement, the program proceeds to step 100 to determine if the requested message is a content message.
- a content or maildrop message may include sports, weather, stock, etc. information. If the answer is affirmative, the next step 102 causes the content message to be displayed and the demographic database to be updated to reflect the user's interest in the displayed message. The program then returns to step 72. If the answer to step 100 is negative, the SCR asks the user whether he wishes to view a coupon. An affirmative answer causes the coupon information to be displayed (step 106) in alpha-numeric form as at 56 in FIG. 2. No bar code is displayed per this step. Preferably, steps 104 and 106 are implemented in a loop such that the user can view each stored coupon. The program then returns to step 72.
- step 104 the program proceeds to step 108 where the user is asked if he wishes to redeem a coupon.
- a negative answer returns the program to step 72, while an affirmative answer causes the program to advance to step 110.
- the demographics that are stored in database 48 are accessed at step 108
- the SCR generates a bar code for the coupon that is to be redeemed, and another bar code for the demographic information that is to be displayed.
- bar codes are generated using conventional techniques, such as those described in "The Bar Code Book", third edition, published by Helmers Publishing, Inc., copyright 1989, 1991, 1995.
- the next step 114 causes the bar coded coupon and the bar coded demographic information to be displayed. If they are displayed separately, as shown in FIGs. 2 and 3, it is preferred that the coupon be displayed first. The coupon is then scanned so that its value can be automatically credited to the user. The bar code demographics are then displayed and scanned so they can be stored and used to identify the person, or the demographic characteristics of the person, who used the coupon. The bar coded coupons and the bar coded demographics information may also be displayed simultaneously. After the bar codes have been displayed, the program proceeds to step
- step 118 the user is alerted so that he can select an additional coupon to redeem, and the SCR displays a prompt (step 120) asking the user if he desires to see the next coupon. If the answer is negative, this cycle of coupon processing is complete, and the program returns to step 72. If the answer is affirmative, the old coupon is deleted (step 122) and the next coupon is displayed (step 124) in alpha-numeric form to permit the user to read it. Then the program proceeds to step 126 where the SCR asks the user if he wishes to redeem the displayed coupon. If the answer is affirmative, the program returns to step 110 to go through the coupon redemption cycle again.
- a second way of using the SCR to redeem coupons and to provide information about the SCR's user involves first storing user information (demographics) in the SCR. This can be done as described above.
- user information demographics
- the user When the user desires to receive a coupon, such as when he enters a store to make a purchase, the user causes the demographic information to be displayed on the SCR in bar code format.
- a bar code scanner preferably located in or near the store, reads the bar coded demographic information and transmits the information to a computer that may be located in the store.
- the computer accesses a database of users, identifies the user who's bar code was read, and determines the user's purchasing habits, as revealed by the information in the database.
- One or more bar coded coupons are sent to the SCR, thus providing the user with coupon(s) that his buying habits predict he will be likely to use.
- a bar coded coupon is displayed on the SCR at a point-of-sale, preferably in the same store, such that the coupon can be redeemed.
- step 1208 the SCR user's demographics are stored in the SCR. As discussed previously, this may initially occur when the user signs up for messaging service, and updates preferably occur as the SCR is used to redeem coupons, make purchases, etc.
- the store 130 (FIG. 7) preferably includes a bar code scanner 132 in or near the store in a location that makes it convenient for the user to have his SCR's display scanned. If the user wishes to receive one or more coupons for possible use in the store 130 (or in another store), he causes his SCR 10 to display his demographic information in bar code format, and the scanner 132 reads those demographics (step 134). The scanned information is passed via a communication link 136 to a computer 138 that may be located within the store or in another location.
- a demographic data base is stored in association with the computer 138 so that, upon receiving the user's demographics via link 136, the computer can access the database to identify the user and his purchasing habits (steps 140 and 142).
- the computer issues a coupon that is preferably unique to the user and that reflects the user's buying preferences, as determined by the computer 138. That coupon is issued as a bar code message for the user's SCR and is forwarded by a communication link 146 to a messaging system 148 (step 150). That system transmits the coupon message to the SCR 10, and the SCR 10 receives the coupon or coupons (step 152).
- step 156 When the user reaches a point-of-sale 154, he causes the SCR to display, in bar code format, each coupon that he intends to redeem (step 156).
- a scanner 157 preferably located at the point-of-sale, reads the bar coded coupons displayed by the SCR, chooses to accept or not accept a coupon that has been used previously, and applies any applicable discount to the purchases made by the user (step 158).
- the computer 138 is notified of the coupon redemption by the user. This information is forwarded to the computer 138 via a communication link 162.
- the computer uses this information to update its associated demographics database (step 164).
- any coupons redeemed by the user are deleted from the SCR's memory after a predetermined period of time, such as 24 hours (step 168).
- a third way of redeeming coupons and collecting demographic information does not require that the SCR display a coupon in bar code format.
- This third way also involves storing user information (demographics) in the SCR. This can be done as described above.
- the user desires to receive a coupon, such as when he enters a store to make a purchase, the user causes his stored demographic information to be displayed on the SCR in bar code format.
- a bar code scanner preferably located in or near the store, reads the bar coded demographic information and transmits the information to a computer that may be located in the store.
- the computer accesses a database of users, identifies the user who's bar code was read, and determines the user's purchasing habits, as revealed by the information in the database.
- the computer selects one or more coupons, and information concerning them is sent to the user's SCR.
- the coupons are not sent in bar code format, but in alpha-numeric form so the user can read the transmitted information and understand which coupons have been selected for him.
- Information concerning the selected coupons is also stored by the computer which is in communication with the point-of- sale.
- the user reaches the point-of-sale, he again displays his demographic information and, responsive to that information, the selected coupons are automatically applied to the user's purchase.
- the user's demographics are stored in the SCR. As discussed previously, this may initially occur when the user signs up for messaging service, and updates preferably occur as the SCR is used to redeem coupons, make purchases, etc.
- the user enters a store with his SCR 10 to make a purchase or to shop. If the user wishes to receive one or more coupons for possible use in the store 130 (or in another store), he causes his SCR 10 to display his demographic information in bar code format at the scanner 132 which reads those demographics (step 172). The scanned information is passed via a communication link 136 to a computer 138 that may be located within the store or in another location.
- the computer Upon receiving the user's demographics via link 136, the computer accesses its associated database to identify the user and his purchasing habits (step 176). Based on the information in the database, the computer selects one or more coupons for the identified user and sends information concerning the selected coupons to the SCR 10. This information is preferably not in bar code format; it is in alpha-numeric form, much like the coupon information 56 in FIG. 2. This information is preferably sent to the SCR 10 by the computer 138 sending an appropriate instruction to the messaging system 148 via the link 146. The messaging system 148 then transmits a message containing the coupon information to the SCR 10. A record of the selected coupons is retained by the computer (step 180).
- step 182 When the user reaches the point-of-sale 154, he causes the SCR to again display, in bar code format, his stored demographic information that is then read by a bar code scanner (step 182). This identifies the user who is at the point-of-sale, such as at a checkout register, and allows the computer to recall the coupons that it previously selected for this user. The bar codes on any items purchased by the user at this time are also scanned (step 184). In the next step 186, the checkout register at the point-of-sale contacts the computer 138 to retrieve the coupons previously selected for this user. These coupons are then applied toward the user's purchases (step 188), and the computer's associated database is updated to reflect the user's use of the coupons and his purchases that were scanned in step 184.
- the computer 138 may then, per step 190, instruct the messaging system 148 to send a message to the user's SCR to notify the user of the total coupon discounts that were applied in step 188.
- Information relating to the coupons that were used is deleted from the user's SCR within a predetermined time period, such as 24 hours, by means of programrriing within the SCR or by an instruction sent by the messaging system (step 192).
- an electrical block diagram depicts an exemplary wireless communication system in accordance with the present invention comprising an infrastructure portion 202 including a controller 212 and a plurality of conventional base stations 216, the communication system also including a plurality of selective call receivers 10.
- the base stations 216 preferably communicate with the selective call receivers 10 utilizing conventional radio frequency (RF) techniques, and are coupled by conventional communication links 214 to the controller 212, which controls the base stations 216.
- the controller 212 is preferably a combination of the Wireless Messaging
- the base stations 216 are preferably a combination of the RF-Orchestra! transmitter and RF-Audience!TM receiver manufactured by Motorola, Inc.
- the selective call receivers 10 are preferably similar to PageWriterTM 2000 data messaging units, also manufactured by Motorola, Inc., and having software modified in accordance with the present invention. It will be appreciated that other similar hardware can be utilized as well for the controller 212, the base stations 216, and the selective call receivers 10. Each of the base stations 216 transmits RF signals to the selective call receivers 10 via an antenna 218.
- the base stations 216 preferably each receive RF signals from the plurality of selective call receivers 10 via the antenna 218.
- the RF signals transmitted by the base stations 216 to the selective call receivers 10 comprise selective call addresses identifying the selective call receivers 10, and data messages originated by a caller, as well as cornrnands originated by the controller 212 for adjusting operating parameters of the radio communication system.
- the RF signals preferably transmitted by the selective call receivers 10 to the base stations 216 (inbound messages) comprise responses that include scheduled messages, such as positive acknowledgments (ACKs) and negative acknowledgments (NAKs), and unscheduled messages, such as registration requests.
- ACKs positive acknowledgments
- NAKs negative acknowledgments
- unscheduled messages such as registration requests. It will be appreciated that the present invention also can be utilized in a one-way messaging system, which transmits outbound messages but does not handle inbound messages.
- the controller 212 preferably is coupled by telephone links 201 to a public switched telephone network (PSTN) 210 for receiving selective call message originations therefrom.
- PSTN public switched telephone network
- Selective call originations comprising data messages from the PSTN 210 can be generated, for example, from a conventional telephone 211 or a conventional computer 217 coupled to the PSTN 210.
- the controller 212 preferably is coupled through a conventional communication link 221 to a server 224 for wirelessly downloading coupons and affinity card codes to the SCRs in accordance with the present invention.
- the server 224 can be incorporated into the controller 212.
- a central database of affinity codes is preferably maintained to ensure that each affinity code activated is unique.
- the central database can be located, for example, in the server 224.
- FIG. 11 is a flow chart depicting operations of the SCR 10 for emulating an affinity card in accordance with the present invention.
- the SCR user joins 302 an affinity group, e.g., the affinity group of a grocery store. This typically involves providing personal information, such as name and address, on an application card. Also, in accordance with the present invention, the SCR user provides the unique identification number stored in the SCR 10.
- the affinity code assigned to the store is entered 304 into the SCR. This can be done, for example, by manual entry of the affinity code through the buttons 38 of the SCR. Alternatively, the affinity code can be entered through the communication port 27 from a compatible device, or can be wirelessly downloaded from the server 224 using well-known over-the-air
- the server 224 preferably wirelessly activates 308 the affinity code. It will be appreciated that, alternatively, activation (and deactivation) of the affinity code by the server 224 can be omitted in some systems.
- the SCR user uses the buttons 38 to select 310 an affinity code to emulate the appropriate affinity card corresponding to the store.
- the SCR then generates a bar code on the display 28, the bar code comprising the selected affinity code and the unique identification number. This can be accomplished, for example, by letting the first N digits of the bar code represent the unique identification number, while the last M digits represent the affinity code. It will be appreciated that, alternatively, the identification number and the affinity code can be displayed separately in bar code format, either simultaneously, when the display is large enough, or at different times on smaller displays.
- FIG. 12 is a flow chart depicting an operation of the SCR 10 for transferring affinity codes to a second SCR in accordance with the present invention.
- the SCR user initiates 402 an appropriate key sequence on the buttons 38 to tell the processor 18 to transfer the affinity codes to the second SCR.
- the processor 18 accesses 404 the affinity code memory 49 and the communication port 27 to transfer the affinity codes, preferably using well-known wireless communication techniques. It will be appreciated that, alternatively, wired techniques can be used by the communication port 27 to communicate with the second SCR.
- FIG. 13 illustrates how an SCR is used in a store to emulate an affinity card for obtaining discounts and for providing information about the user's purchases in accordance with the present invention.
- the SCR user (or shopper) arrives 502 at the checkout. If the SCR contains more than one affinity code, the SCR user then selects 504 the affinity card code appropriate for the store. The SCR then displays 506 the selected affinity card code and the unique identifier in bar code format. A conventional checkout scanner then scans 508 the bar code to read the affinity code and the unique identifier. The store computer checks 510 the affinity code to determine whether it is the correct one for the store.
- the store computer cross- references 512 the identifier with the store computer's database to identify the shopper and to record the shopper's purchases.
- the shopper then receives 514 discounts programmed into the store computer for the store's affinity group members.
- the store computer then updates the database with the shopper's current purchases. If, on the other hand, at step 510 the affinity code is not the correct one for the store, then the store computer causes 518 a visible or audible alarm indication, and the flow returns to step 504, where the SCR user selects the correct affinity code.
Abstract
Description
Claims
Priority Applications (2)
Application Number | Priority Date | Filing Date | Title |
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CA002336954A CA2336954A1 (en) | 1998-07-10 | 1999-06-24 | Method and apparatus in a wireless communication system for using a selective call receiver to provide demographic information, redeem coupons, and emulate affinity cards |
EP99930682A EP1151394A4 (en) | 1998-07-10 | 1999-06-24 | Method and apparatus in a wireless communication system for using a selective call receiver to provide demographic information, redeem coupons, and emulate affinity cards |
Applications Claiming Priority (4)
Application Number | Priority Date | Filing Date | Title |
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US11363398A | 1998-07-10 | 1998-07-10 | |
US09/113,633 | 1998-07-10 | ||
US12329198A | 1998-07-28 | 1998-07-28 | |
US09/123,291 | 1998-07-28 |
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WO2000003328A1 true WO2000003328A1 (en) | 2000-01-20 |
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PCT/US1999/014343 WO2000003328A1 (en) | 1998-07-10 | 1999-06-24 | Method and apparatus in a wireless communication system for using a selective call receiver to provide demographic information, redeem coupons, and emulate affinity cards |
Country Status (6)
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EP (1) | EP1151394A4 (en) |
KR (1) | KR100414849B1 (en) |
CN (1) | CN1330786A (en) |
CA (1) | CA2336954A1 (en) |
TW (1) | TW594514B (en) |
WO (1) | WO2000003328A1 (en) |
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KR20000064045A (en) * | 2000-08-18 | 2000-11-06 | 심성식 | Internet advertising system using coupon |
JP2001109835A (en) * | 1999-07-30 | 2001-04-20 | Seven Eleven Japan Co Ltd | Reception substitution system for on-line transaction |
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Also Published As
Publication number | Publication date |
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KR100414849B1 (en) | 2004-01-13 |
CA2336954A1 (en) | 2000-01-20 |
CN1330786A (en) | 2002-01-09 |
TW594514B (en) | 2004-06-21 |
EP1151394A4 (en) | 2004-04-07 |
KR20010071810A (en) | 2001-07-31 |
EP1151394A1 (en) | 2001-11-07 |
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