WO2001050296A3 - Selective media stream advertising technique - Google Patents

Selective media stream advertising technique Download PDF

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Publication number
WO2001050296A3
WO2001050296A3 PCT/IB2000/001915 IB0001915W WO0150296A3 WO 2001050296 A3 WO2001050296 A3 WO 2001050296A3 IB 0001915 W IB0001915 W IB 0001915W WO 0150296 A3 WO0150296 A3 WO 0150296A3
Authority
WO
WIPO (PCT)
Prior art keywords
media stream
stream
data
relevant
advertising
Prior art date
Application number
PCT/IB2000/001915
Other languages
French (fr)
Other versions
WO2001050296A2 (en
Inventor
Toni Kopra
Tapio Hameen-Anttila
Original Assignee
Nokia Corp
Nokia Inc
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Nokia Corp, Nokia Inc filed Critical Nokia Corp
Priority to EP00981545A priority Critical patent/EP1356387A2/en
Priority to AU18778/01A priority patent/AU1877801A/en
Publication of WO2001050296A2 publication Critical patent/WO2001050296A2/en
Publication of WO2001050296A3 publication Critical patent/WO2001050296A3/en

Links

Classifications

    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising

Abstract

A selective media stream advertising technique receives a media stream consisting of at least one of a video data stream, an audio data stream and a text data stream. If the media stream is tagged, the tag is recognized and relevant content data extracted therefrom. On the other hand, if the media stream has not been tagged, at least one of either a voice recognition or a pattern recognition or a word recognition is performed to extract the relevant content data. The extracted relevant content data is compared with stored advertising content to determine if there is a match. Upon their being a match between the extracted relevant content data and the stored advertising content, a relevant advertising page corresponding to the stored advertising content is generated and added to the media stream prior to forwarding the media stream to a client.
PCT/IB2000/001915 1999-12-30 2000-12-20 Selective media stream advertising technique WO2001050296A2 (en)

Priority Applications (2)

Application Number Priority Date Filing Date Title
EP00981545A EP1356387A2 (en) 1999-12-30 2000-12-20 Selective media stream advertising technique
AU18778/01A AU1877801A (en) 1999-12-30 2000-12-20 Selective media stream advertising technique

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
US47503599A 1999-12-30 1999-12-30
US09/475,035 1999-12-30

Publications (2)

Publication Number Publication Date
WO2001050296A2 WO2001050296A2 (en) 2001-07-12
WO2001050296A3 true WO2001050296A3 (en) 2003-08-07

Family

ID=23885979

Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/IB2000/001915 WO2001050296A2 (en) 1999-12-30 2000-12-20 Selective media stream advertising technique

Country Status (4)

Country Link
EP (1) EP1356387A2 (en)
CN (1) CN100390823C (en)
AU (1) AU1877801A (en)
WO (1) WO2001050296A2 (en)

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US9152708B1 (en) 2009-12-14 2015-10-06 Google Inc. Target-video specific co-watched video clusters
US9569523B2 (en) 2007-08-21 2017-02-14 Google Inc. Bundle generation

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US7649889B2 (en) * 2002-07-23 2010-01-19 Vectormax Corporation Server arbitrated reliable multicast system and process for accessing the same
US20070124762A1 (en) * 2005-11-30 2007-05-31 Microsoft Corporation Selective advertisement display for multimedia content
US20070157228A1 (en) 2005-12-30 2007-07-05 Jason Bayer Advertising with video ad creatives
AU2011203560B2 (en) * 2005-12-30 2013-05-02 Google Llc Improved advertising with video ad creatives
US20080066107A1 (en) * 2006-09-12 2008-03-13 Google Inc. Using Viewing Signals in Targeted Video Advertising
US8667532B2 (en) * 2007-04-18 2014-03-04 Google Inc. Content recognition for targeting video advertisements
CN101072340B (en) * 2007-06-25 2012-07-18 孟智平 Method and system for adding advertising information in flow media
US8661464B2 (en) 2007-06-27 2014-02-25 Google Inc. Targeting in-video advertising
US9087331B2 (en) 2007-08-29 2015-07-21 Tveyes Inc. Contextual advertising for video and audio media
US20090076882A1 (en) * 2007-09-14 2009-03-19 Microsoft Corporation Multi-modal relevancy matching
US8190479B2 (en) 2008-02-01 2012-05-29 Microsoft Corporation Video contextual advertisements using speech recognition
US9824372B1 (en) 2008-02-11 2017-11-21 Google Llc Associating advertisements with videos
CN101246491B (en) * 2008-03-11 2014-11-05 孟智平 Method and system for using description document in web page
WO2009124004A1 (en) * 2008-03-31 2009-10-08 Dolby Laboratories Licensing Corporation Associating information with media content using objects recognized therein
US20100036906A1 (en) * 2008-08-05 2010-02-11 Google Inc. Advertisements for streaming media
US20110179445A1 (en) * 2010-01-21 2011-07-21 William Brown Targeted advertising by context of media content
CN102737684A (en) * 2011-04-08 2012-10-17 腾讯科技（深圳）有限公司 Editing method and device and playing method and device of video advertisement
CN102760270A (en) * 2011-04-26 2012-10-31 珠海德百祺科技有限公司 Method and server for directionally pushing advertisements to mobile terminal
EP2785058A4 (en) * 2011-11-23 2014-12-03 Huawei Tech Co Ltd Video advertisement broadcasting method, device and system
CN102523533A (en) * 2011-11-30 2012-06-27 江苏奇异点网络有限公司 Management method of online video advertisement related to video content
US10078690B2 (en) 2011-12-31 2018-09-18 Thomson Licensing Dtv Method and device for presenting content
CN103297811A (en) * 2012-02-24 2013-09-11 北京明日时尚信息技术有限公司 Method for realizing video advertisement in intelligently embedding mode
CN102999583B (en) * 2012-11-14 2016-08-03 上海量明科技发展有限公司 The method and system of stream media interaction frame loading data
CN104581430B (en) * 2013-10-21 2018-06-19 华为技术有限公司 Advertisement cut-in method and equipment in video playing
CN104882146B (en) * 2015-05-12 2018-05-15 北京音之邦文化科技有限公司 The processing method and processing device of audio promotion message
WO2017128406A1 (en) * 2016-01-31 2017-08-03 胡明祥 Method for acquiring data about advertisement pushing technology, and pushing system
WO2017128408A1 (en) * 2016-01-31 2017-08-03 胡明祥 On-demand video-based advertisement pushing method and pushing system
US9872049B1 (en) * 2016-06-30 2018-01-16 SnifferCat, Inc. Systems and methods for dynamic stitching of advertisements
US11272228B2 (en) 2016-06-30 2022-03-08 SnifferCat, Inc. Systems and methods for dynamic stitching of advertisements in live stream content
WO2022021145A1 (en) * 2020-07-29 2022-02-03 海能达通信股份有限公司 Media augmented reality labeling method, computer device, and storage medium

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Cited By (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US9569523B2 (en) 2007-08-21 2017-02-14 Google Inc. Bundle generation
US9152708B1 (en) 2009-12-14 2015-10-06 Google Inc. Target-video specific co-watched video clusters

Also Published As

Publication number Publication date
AU1877801A (en) 2001-07-16
WO2001050296A2 (en) 2001-07-12
CN1582444A (en) 2005-02-16
CN100390823C (en) 2008-05-28
EP1356387A2 (en) 2003-10-29

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