WO2005059714A3 - Method and apparatus for automatically performing an online content distribution campaign - Google Patents

Method and apparatus for automatically performing an online content distribution campaign Download PDF

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Publication number
WO2005059714A3
WO2005059714A3 PCT/US2004/042293 US2004042293W WO2005059714A3 WO 2005059714 A3 WO2005059714 A3 WO 2005059714A3 US 2004042293 W US2004042293 W US 2004042293W WO 2005059714 A3 WO2005059714 A3 WO 2005059714A3
Authority
WO
WIPO (PCT)
Prior art keywords
online content
entity
content distribution
automatically performing
automatically
Prior art date
Application number
PCT/US2004/042293
Other languages
French (fr)
Other versions
WO2005059714A2 (en
Inventor
Edward Patrick
James Mason
Nehemia Zucker
Original Assignee
J2 Global Comm
Edward Patrick
James Mason
Nehemia Zucker
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by J2 Global Comm, Edward Patrick, James Mason, Nehemia Zucker filed Critical J2 Global Comm
Priority to EP04814472A priority Critical patent/EP1704469A4/en
Publication of WO2005059714A2 publication Critical patent/WO2005059714A2/en
Publication of WO2005059714A3 publication Critical patent/WO2005059714A3/en

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Classifications

    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90—Details of database functions independent of the retrieved data types
    • G06F16/95—Retrieval from the web
    • G06F16/953—Querying, e.g. by the use of web search engines
    • G06F16/9535—Search customisation based on user profiles and personalisation
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0201—Market modelling; Market analysis; Collecting market data
    • G06Q30/0202—Market predictions or forecasting for commercial activities
    • Y—GENERAL TAGGING OF NEW TECHNOLOGICAL DEVELOPMENTS; GENERAL TAGGING OF CROSS-SECTIONAL TECHNOLOGIES SPANNING OVER SEVERAL SECTIONS OF THE IPC; TECHNICAL SUBJECTS COVERED BY FORMER USPC CROSS-REFERENCE ART COLLECTIONS [XRACs] AND DIGESTS
    • Y10—TECHNICAL SUBJECTS COVERED BY FORMER USPC
    • Y10S—TECHNICAL SUBJECTS COVERED BY FORMER USPC CROSS-REFERENCE ART COLLECTIONS [XRACs] AND DIGESTS
    • Y10S707/00—Data processing: database and file management or data structures
    • Y10S707/99941—Database schema or data structure
    • Y10S707/99944—Object-oriented database structure
    • Y10S707/99945—Object-oriented database structure processing

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  • Engineering & Computer Science (AREA)
  • Business, Economics & Management (AREA)
  • Strategic Management (AREA)
  • Accounting & Taxation (AREA)
  • Finance (AREA)
  • Development Economics (AREA)
  • Theoretical Computer Science (AREA)
  • Physics & Mathematics (AREA)
  • General Physics & Mathematics (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Databases & Information Systems (AREA)
  • Data Mining & Analysis (AREA)
  • Game Theory and Decision Science (AREA)
  • Economics (AREA)
  • Marketing (AREA)
  • General Business, Economics & Management (AREA)
  • General Engineering & Computer Science (AREA)
  • Information Transfer Between Computers (AREA)

Abstract

A computer implemented method is described. Data is collected about a number of member entities that have online interaction with a group entity. A predefined state is assigned to a selected one of the member entities automatically, in response to applying a predefined rule to analyze some of the collected data. The rule is defined in part by the group entity. The method automatically determines whether or not online content is to be delivered to the selected member entity, based on the assigned state. In another embodiment, online content that is to be delivered to the selected member entity is automatically personalized for the selected member entity, again based on the assigned state. Other embodiments are also described and claimed.
PCT/US2004/042293 2003-12-15 2004-12-15 Method and apparatus for automatically performing an online content distribution campaign WO2005059714A2 (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
EP04814472A EP1704469A4 (en) 2003-12-15 2004-12-15 Method and apparatus for automatically performing an online content distribution campaign

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
US10/737,072 US7296026B2 (en) 2003-12-15 2003-12-15 Method and apparatus for automatically performing an online content distribution campaign
US10/737,072 2003-12-15

Publications (2)

Publication Number Publication Date
WO2005059714A2 WO2005059714A2 (en) 2005-06-30
WO2005059714A3 true WO2005059714A3 (en) 2006-08-03

Family

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Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/US2004/042293 WO2005059714A2 (en) 2003-12-15 2004-12-15 Method and apparatus for automatically performing an online content distribution campaign

Country Status (3)

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US (3) US7296026B2 (en)
EP (1) EP1704469A4 (en)
WO (1) WO2005059714A2 (en)

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Also Published As

Publication number Publication date
US20110072360A1 (en) 2011-03-24
WO2005059714A2 (en) 2005-06-30
US20080065472A1 (en) 2008-03-13
US7844626B2 (en) 2010-11-30
EP1704469A2 (en) 2006-09-27
EP1704469A4 (en) 2008-04-23
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