In embodiments of the present invention improved capabilities are described for receiving an expected value for each of a plurality of mobile content, and ordering the plurality of mobile content for presentation on a mobile communication facility based at least in part on the expected value. ...http://www.google.es/patents/US20070061247?utm_source=gb-gplus-sharePatente US20070061247 - Expected value and prioritization of mobile content
Expected value and prioritization of mobile content