Branding guru Aaker shows how to eliminate the competition and become the lead brand in your market This ground-breaking book defines the concept of brand relevance using dozens of case studies-Prius, Whole Foods, Westin, iPad and more-and ...

Former USAF pilot Christopher Hoctor examines the history and safety record of the Boeing KC-135 Stratotanker aircraft.

The book concludes with a discussion of experimental future vehicles currently in development including the small waterplane twin hull vessels, wave piercing catamarans, planing catamarans, tunnel planing catamarans and other multihull ...

This comprehensive review provides a detailed insight into renewable energy options, their current state of development and how they can provide an environmentally sustainable energy future.

It has been read and discussed in Australia, Canada, Denmark, Germany, Japan, Mexico, the Netherlands, Slovenia, South Africa, and other countries. This Lulu edition is your chance to own "Prime Intellect" in conventional book form.

This book focuses on natural gas and synthetic methane as contemporary and future energy sources.

This book will fully immerse and engage the reader in the cyber-security considerations of this rapidly emerging technology that we know as unmanned aircraft systems (UAS).