VEOCEL™

VEOCEL™ will participate in the China International Disposable Paper Expo (CIDPEX) 2024 in Nanjing, China from May 15-17. Join us at booth 5A07 to check out our latest VEOCEL™ fiber solutions for daily care and explore our work in the non-woven industry. Learn how VEOCEL™ thinks and acts sustainably to reaffirm our goal of creating as many benefits as possible for the environment, society, and economy. We will also be presenting a keynote speech titled “The Sustainability Strategy and Action Plans of Lenzing AG” in the Ling Chuang Forum on May 15. Are you ready to think, shape, and #CareTogether? #VEOCEL #ItsInOurHands

Techtextil 2024 was an absolute joy to be a part of, and we are extremely grateful to the organizing committee for their award recognizing us as a founding exhibitor as part of the 20th edition celebrations, as collected by Monique Buch, Executive Vice President Nonwoven at Lenzing AG. We’ve thoroughly relished the chance to connect with our peers in the nonwoven industry and look forward to meeting you again at the next edition of Techtexil! In the interim, we encourage you to learn more about responsible innovation at VEOCEL™️ by visiting our website – https://www.veocel.com/en #Techtextil2024 #ShiftingTheLimits #TechnicalTextiles Image credits to: Messe Frankfurt GmbH/Thomas Fedra

To further foster collaboration with Chinese non-woven manufacturers and explore innovation opportunities, the Lenzing VEOCEL™️ team, led by Monique Buch, Vice President of Global Nonwovens Business, visited Phoenix Nonwovens, a leading Chinese spunlace nonwoven fabric manufacturer with state-of-the art facilities in Xiaoshan, China.    With strong support from VEOCEL™️ fibers, which are derived from responsibly sourced wood* and are biodegradable in freshwater, marine and soil conditions**, Phoenix Nonwoven has been offering both domestic and international markets a variety of high value-added and differentiated nonwoven products featuring sustainable and functional benefits, including household cleaning wipes, industrial wipes, wet wipes, dry wipes, beauty and hygiene products.   Both parties are committed to the decarbonization of non-woven industry. VEOCEL™️ will continue to assist the innovation of Phoenix Nonwovens with sustainable fiber solutions to achieve their sustainability goal.   *Please refer to Lenzing Wood & Pulp Policy (lenzing.com).   **A range of LENZING™ fibers for nonwoven applications are certified by TÜV Austria to be biodegradable in soil, freshwater and marine conditions and compostable under home and industrial conditions

Join us in celebrating #EarthDay and the fourth anniversary our #ItsInOurHands campaign! Despite starting as a platform that communicated the benefits of wipes made with VEOCEL™ fibers, it has now evolved into a larger movement that raises consumer awareness about the importance of combatting plastic pollution, the benefits of embracing cellulosic fibers in personal and hygiene care to help the environment and educating people on how to make environmentally conscious choices in their daily lives. A collaborative effort between VEOCEL™, value chain partners, NGOs, and associated brands, the #ItsInOurHands campaign has successfully reached and influenced over 16 million people through electronic publications, including 517 posts over 4 years on our Instagram and Facebook pages! A key collaboration in the #ItsInOurHands initiative was launched in 2022 with Science Pool VIF. By launching a program in Austrian and German schools, we were able to equip hundreds of students with information to help them make responsible choices when selecting daily care products by educating them on the biodegradable properties of nonwoven materials made from cellulosic VEOCEL™ fibers through a series of hands-on experiments. Another partnership within the #ItsInOurHands initiative is the work we do with ClimatePartner, a leading solution provider for corporate climate action, to empower brands to measure, reduce, and take actions to mitigate their carbon impact. The partnership has helped VEOCEL™ further reduce its fiber footprint and offset any as-yet unavoidable emissions via projects in Brazil, India, China, and a variety of other countries, all of which are aligned with the United Nations’ Sustainable Development Goals, as we collectively work towards a greener future. Stay tuned for more exciting updates on the #ItsInOurHands initiative and learn more by visiting the link for more information: https://lnkd.in/gnr4ZsdQ #VEOCEL #EarthDay #ItsInOurHands

We are thrilled to announce our participation in Techtextil 2024! As a leading global wood-based fiber producer, being present at an event dedicated to the advancement of the nonwoven industry provides us with an excellent opportunity to showcase our efforts and to collaborate and exchange ideas on how to create a greener future with our peers.   To learn more about VEOCEL™ fibers and our vision for a greener future, visit us at Booth D30 in Hall 11.1, and visit our website: https://www.veocel.com/en     #VEOCEL #ItsInOurHands #Techtextil2024

On April 16th Monique Buch, Executive Vice President Nonwoven at Lenzing AG, Juergen Eizinger MBA, Senior Commercial Director - EMEA & Americas at Lenzing AG, and Anna Lasinger-Guserl, Director – Product Management & GBM & Sustainability at Lenzing AG hosted Murat Dogru, General Manager at EDANA, the voice of nonwovens, and Marta Roche Díez, Sustainability & Technical Affairs Manager at EDANA, the voice of nonwovens at our headquarters in Austria, Lenzing.    EDANA is the leading global association and voice for the nonwoven industry and has provided a comprehensive range of services with the information and data necessary to enhance the industry's goals and performance to more than 300 members since 1971.     As an advocate for companies in the nonwoven sector, EDANA has helped represent the interests of the industry in front of NGOs, the European Commission and a variety of other regulatory bodies and interested parties. Additionally, collaborations with EDANA help us review and refine our strategy and decision-making processes by identifying areas to improve performance and reduce emissions in, supporting our mission for a greener tomorrow.    We highly appreciate the support and cooperation with EDANA and look forward to a future full of bilateral collaboration as we collectively push for innovative NW products.   To learn more about VEOCEL™’s cellulosic fibers and the environmentally responsible practices deployed in their production, please visit our website: https://www.veocel.com/en

We, at Lenzing believe that new actions start with new thinking. Our commitment to a culture of innovation lays the groundwork for generating ideas that drive the circular economy ahead. Read about the full narrative of our RETHINK journey in our annual and sustainability report 2023 . Find the link in the comment section below. 👇 Now, are you #ReadyToJoin? 

Our Global Management and APAC teams recently met with Baoren Hezhong Technology Co., Ltd, a leading provider of spunlace non-woven fabric in China.    Baoren successfully applied VEOCEL™ fibers into various flushable products including toilet paper and facial sheet masks that have found use in the products of domestic and international brands.    VEOCEL™ and Baoren have had a long-standing partnership lasting over 10 years with constant support from VEOCEL™ to enhance product performance and improve sustainable business practices. Baoren were even awarded the Lenzing Excellent Partnership consecutively for two years, as a recognition their effort and achievements towards collaboration and sustainability in the non-woven industry.   We look forward to a bright and promising collaborative future with Baoren as we continue to advocate for the adoption of sustainable business practices across the industry.    To learn more about VEOCEL™’s collaborations and responsible innovation practices, please visit our website: https://www.veocel.com/en   #VEOCEL #Baoren #GreenPartnerships

At Lenzing, we take special care to ensure that the bleaching of productions of both our wood pulps and fibers are chlorine-free. Our Elemental Chlorine-Free (#ECF) bleaching process uses compounds like hypochlorite to ensure that there is no elemental chlorine being used, assuring safety and satisfaction with the product, whereas, our Total Chlorine-Free (#TCF) process employs alternative bleaching agents that are generally oxygen-based. TCF completely eliminates chlorine from the production cycle, guaranteeing high level of product safety to all our customers and consumers.     VEOCEL™ produces #TCF variants of its Viscose and Lyocell fibers. Our #TCF fibers are derived from responsibly managed, renewable wood sources* and are EU Ecolabel-certified**. Beyond being medically tested for toxins*** and skin contact, VEOCEL™ TCF Viscose and Lyocell fibers are also biodegradable in freshwater, marine and soil conditions****, ensuring that they are suitable for use in even the most sensitive parts of the body and in helping us mitigate the environmental impact of production and disposal of our fibers.    To learn more about VEOCEL™ production processes and the various uses and features of our fibers, please visit https://www.veocel.com/en.    #AdvanceToCellulosic #ItsInOurHands #VEOCEL #PurelyForYou   * (Please refer to Lenzing Wood & Pulp Policy (lenzing.com).) ** (LENZING™ fibers are certified by the EU Ecolabel for textile products (please refer to the list of products covered by the EU Ecolabel for details). Nonwoven fibers from Lenzing are not certified by the EU Ecolabel for industrial usage; however, products containing LENZING™ nonwoven fibers may be eligible for such certification.) *** (The fibers have passed FKT’s strict body compatibility tests, are compliant with STANDARD 100 by OEKO-TEX® STANDARD 100 Product class I, including Appendix 6, and are certified by ISEGA.) **** (A range of LENZING™ fibers for nonwoven applications are certified by TÜV Austria to be biodegradable in soil, freshwater and marine conditions and compostable under home and industrial conditions)

We invite you to positively change the textile and nonwovens industry together with us. Be part of our exclusive Sustainability webinar to hear an expert presentation on Lenzing's progress in areas of climate, diversity, circular economy, transparency and other material topics. Register now by choosing your date from the comments below 👇 Are you #ReadyToJoin?