1Westfield
Rose Marie Walano For those who love their small towns with a touch of spookiness, this central New Jersey town was once home to Charles Addams, the creator of The Addams Family. Each October, the town hosts "Addams Fest," with both sweet (painted windows downtown) and spooky (haunted car rides during Halloween weekend) elements. As for the rest of the year, the main street, Broad Street, is filled with adorable shops to keep you both busy and well-fed. (On the opposite side of the historic train station, we also recommend Victoria's Cake, a bakery run by a French family who whips up the most delicious French and American treats.)
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2Princeton
Barry Winiker//Getty Images Princeton is, of course, home to the famed Ivy (a must-see if stopping by, as the historic campus is a beaut). But classes aren't the only thing on tap in the college town. You've got libraries, museums, churches, theaters, European-style architecture (as you can see), and a historic cemetery where Aaron Burr is buried. There's also nature and outdoor activities galore, like rowing, hiking, and archery.
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3Cranford
Rose Marie Walano Next door to Westfield is Cranford, a small, central New Jersey town with Star's Hollow vibes. (Any Gilmore Girls fans out there?) The town square is home to so many tasty restaurants—Ambeli Greek Taverna and Oasis, a Moroccan restaurant, being two of our favorites—plus cafés, small shops, and a vintage movie theater, which often hosts mini film festivals.
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4Madison
Rose Marie Walano All of Madison's downtown area—which includes bookstores, an ice cream shop, and, yes, Jersey Shore fans, The Snooki Shop—is adorable. But our favorite place to visit is the Sunday Motor Club, a Los Angeles-esque café, complete with striped-umbrella'd outdoor seating. Both the drinks and the snacks are scrumptious, but the true highlights are the vintage cars, which show up and show off every Sunday.
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5Cape May
benedek//Getty Images Cape May, the beautiful beach town at the very southern tip of New Jersey, is famous for being one of America's very first resort towns. And it may also be home to the loveliest sunset in New Jersey, at Sunset Beach. Its biggest hotel—the luxe, lemon-hued, historic Congress Hall—was established all the way back in 1816, but it's certainly not your only option. There are dozens of gingerbread Victorian homes that have been converted into quaint B&Bs, complete with sprawling front porches and afternoon tea time.
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6Morristown
Rose Marie Walano One of the two places George Washington established winter encampments during the Revolutionary War, Morristown is filled with American history. And its town square, Morristown Green (or just "The Green" to locals), perfectly reflects that. The two-and-a-half-acre park, which dates back to the 18th century, has served many roles through the years, including military base and training ground. Now, it's a place to relax between stops in and out of the square's many shops and restaurants (including Chef David Burke's restaurant called 1776, a nod to the Revolution).
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7Montclair
Rose Marie Walano Montclair's main street, Church Street, is filled to the brim with chic shops, gourmet restaurants (two favorites: Faubourg and Kai Yang), and more than one theater (one of which is home to the town's annual film festival). But if you're hunting for quaint, it's all about their nearly-200-year-old ice cream outpost: Applegate Farm. The ice cream itself—all homemade—is truly divine.
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8Chatham
Rose Marie Walano Here's another northern New Jersey town that makes you feel like you've stepped into a Norman Rockwell painting. Its lantern-lined Main Street is charming, to say the least, but its dining options are thoroughly modern. Our favorite of the bunch is Namkeen, a hot chicken and waffles spot with a Pakistani twist. (If you love heat, the Tikkaville Sandwich is a must.) Bonus: If you're a serious shopper, Chatham is right around the corner from the ultra-luxe Mall at Short Hills.
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9Ridgewood
Manny Carabel//Getty Images Frequently touted as having one of the best downtowns in New Jersey, Ridgewood is a sight for sore eyes—especially for those that love a small-town ambience. Both sides of its train station are surrounded by cafés, shops (including Real Housewives of New Jersey star Melissa Gorga's boutique, Envy) and restaurants (our favorite is Italian restaurant S.Egidio). Fun fact: It's also where Anne Hathaway (a NJ native) and Jessica Chastain filmed their upcoming adaptation of the French psychological thriller Mother's Instinct.
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10Summit
Ira L. Black - Corbis//Getty Images In yet another small town that offers the best of multiple worlds, you have the delightful downtown, stocked with both small, independent shops and bigger franchises, like Serena & Lily. If you're hunting for nature, there's that too, via the Watching Reservation—complete with hiking trails, riding trails, and waterfalls—just a five-minute drive away.
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11Spring Lake
Education Images//Getty Images If there's one word to describe the plush town of Spring Lake, it's this: dreamy. With its Victorian mansions (one of which is owned by best-selling mystery author Mary Higgins Clark), tree-lined streets, and a beach that's so quiet, it feels private, it's earned its nickname: "the Irish Riviera." Unsurprisingly, you won't find any hot dog stands on its boardwalk—the longest, uninterrupted, non-commercial one in the state. But if you're looking for serenity, there's no better boardwalk.
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12Clinton
Toshihiro (Bill) Shoji//Getty Images Clinton has many charms, but perhaps its most famous is The Red Mill Museum Village. The Red Mill itself dates back to 1810, when it was used for wool processing. But today, it's a museum and one of multiple sites of historical significance within the village.
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13Stone Harbor
John Greim//Getty Images Known for its soft beaches and sailing, its stunning homes aren't too shabby either. Fun fact, Swifties: One of those homes used to house Ms. Taylor Swift's family in the summers. (Perhaps one of those summers inspired "Snow on the Beach"?)
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14Hoboken
iShootPhotosLLC//Getty Images Behold a tiny town (not even two square miles) with a big history: John Jacob Aster built a summer house here, while Napoleon III chose it as his home while in exile. But perhaps its most noted resident is the incomparable Frank Sinatra, who was born here in 1915. If you'd like to pour one out for "Ol' Blue Eyes," you have to visit Leo's Grandevous at 200 Grand Street, one of Frank's favorites. You'll find his memorabilia lining the walls inside, and outside, a mural that was commissioned in 2020 in his honor. And yes, the famous Carlo's Bakery, featured on Cake Boss, lives here.
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15Asbury Park
DenisTangneyJr//Getty Images Asbury Park offers not one, but two, fabulous hotspots for activity: its downtown (filled with restaurants, breweries, music shops, and vintage stores) and its boardwalk, which lines the Asbury Park Beach. The latter is unique in that it was built in 1871—and that turn-of-the-century vibe is still very much present, especially in the Asbury Park Convention Hall & Paramount Theatre, preserved since the 1920s.
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16Chester
Dan Delargy//Getty Images If fruit picking is your activity of choice, Alstede Farms in Chester is the place to go. Depending on the time of year, you can pick strawberries, raspberries, blueberries, peaches, peppers, tomatoes, apples, and pumpkins. Not to mention the rows upon rows of flowers—and the leaf peeping in the fall. (Bonus for Manhattanites: It's only an hour outside the city.)
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17Frenchtown
aimintang//Getty Images If you love water activities, Frenchtown's an excellent place to visit, as it's situated right along the Delaware River. It's also a lovely place to shop, particularly in its historic downtown. The 18th-century architecture houses restaurants, boutiques, and B&Bs (our pick: Widow McCrea House Bed & Breakfast, an 1878 Italianate Victorian inn that looks especially charming at Christmas).
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18Ocean City
DenisTangneyJr//Getty Images Ocean City is a "dry" beach town, meaning it hasn't allowed the selling of alcoholic beverages within its limits since its founding in 1879. For many, that's a huge part of its appeal, as it keeps the vibe very family-friendly. Families also love Ocean City's claim to fame: salt water taffy. And for that, there's only one place to go: Shriver's, a classic candy shop and the oldest establishment on the boardwalk (125 years old and counting).
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19Stockton
Jumping Rocks/UIG//Getty Images Come for the Victorian-era buildings (now lovely restaurants and inns) and the Delaware River, and stay for camping (within Bulls Island Recreation Area, a.k.a. the only spot on the canal where you can camp). Stockton is also a five-minute drive to Lambertville and New Hope, making it a prime base for antique hunters.
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20Jersey City
flavijus//Getty Images It is a truth universally acknowledged: The best view of Manhattan is outside of Manhattan. New Yorkers will point you to Brooklyn for that view, but Jersey City makes a pretty good case for itself too. For a little more greenery, turn inland, towards the historic downtown's Van Vorst Park, complete with a fountain, gazebo, and beautiful brownstones on all four sides.
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Rose Marie Walano is a freelance editor and children's author. (And a Cosmo alum!) Among the many things she loves are high tea, period dramas, Central Park, K-pop, and her adorable mini-doodle, Colette. You can follow her on Instagram at @rosiewalano.
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